Few designs in the motorcycle world enjoy a 10 year history without change, but our website did just that. The original layout conceived by Alice Sexton has served us well, but with the ever changing online landscape and the recent shift in leadership the editorial staff at IJMS felt it was time for an update. Thanks to the herculean efforts by our Web Designer, Tim Fransen, you are now looking at the all new International Journal of Motorcycle Studies—notably inspired by Tom Mower’s 3rd IJMS conference programme design. First and foremost, please note that we have updated our web address to (alter your bookmarks accordingly). In doing so we have severed our ties from a specific institution, granting us the freedom and flexibility to make changes when needed. Additionally, this modification illustrates the interdisciplinary and collaborative nature of our work, as our contributors come from a range of countries, universities, professions, etc. Aesthetically, you will notice other changes to the site, but let us be clear that the mission remains the same. As laid out by my predecessors Suzanne Ferriss and Steven Alford,

The International Journal of Motorcycle Studies (IJMS) is dedicated to the study and discussion of motorcycling culture in all its forms—from the experience of riding and racing to the history of the machine, the riders and design to the images of motorcycling and motorcyclists in film, advertising and literature. We welcome submissions on all areas related to the cultural phenomenon of motorcycling. We invite contributions from all members of the motorcycling community.

Our current issue typifies the statement outlined above. Randy McBee gives us a preview of his book Born to Be Wild: The Rise of the American Motorcyclist in his piece entitled ‘“Here’s Hoping the ‘Hound’ and His Friends had a Good Time”: The Hollister Gypsy Tour of 1947 and the rise of the “Outlaw” Motorcyclist,” Esperanza Miyake explores her sense of otherness in “Deleuzian Motorcycle: Towards a Theory of Motorcycles and the Other,” John Sumser queries the preponderance of motorcycle imagery in high-end clothing catalogs targeted to older men in “ If I had a (Victory) Hammer: Mining the Vein of Male Discontent,” and Jim Ward explores vintage bikes in “From Bruff to Bruff: Ten Years of Continuity and Change in the Classic Bike Scene.” Additionally, we have books reviews by Jonathan Boorstein examining 101 Road Tales by Clement Salvadori and Anthony Saia takes a look at Breaking the Code: A True Story by a Hells Angel President and the Cop Who Pursued Him by Pat Matter and Chris Omodt. Enjoy these works and our all new website.

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